Jeff Roe has been CEO at Premera Blue Cross for 24 years. Prior to Premera Blue Cross, Jeff served as a president at Safeco, then served as president and CEO of LifeWise health plan of Washington. Premier Blue Cross is the largest health plan insurance provider in the pacific northwest, serving more than two million people.
Jeff Roe has been CEO at Premera Blue Cross for 24 years. Prior to Premera Blue Cross, Jeff served as a president at Safeco, then served as president and CEO of LifeWise health plan of Washington. Premier Blue Cross is the largest health plan insurance provider in the pacific northwest, serving more than two million people.